Partner Learning Camp Social Toolkit
Tools Used: Adobe Illustrator, Figma
Skills Used: Digital Marketing, Social Media Marketing, Branding & Identity, Problem Solving, Project Management
Partner Learning Camp is a program available to Salesforce partners where they are able to access tailored learning courses and earn new credentials to enhance their expertise. Similar to Trailhead, it provides engaging and interactive resources, making it essential for the branding to feel colorful, playful, and dynamic—while still maintaining its own distinct identity.
To support this initiative, I developed a comprehensive brand guide outlining color, typography, and graphic usage to ensure consistency across all Partner Learning Camp materials. Additionally, I created a series of easy-to-use, templated assets designed to showcase new credentials and partner-centric learning opportunities through organic social media posts. Since these posts would be shared frequently, the stakeholder requested multiple variations of each graphic to keep the content fresh and to avoid repetition/scroll fatigue. These templates provided stakeholders with a flexible yet cohesive system, enabling them to create their own engaging, and on-brand content.